Playing to Win

Playing to Win

How Strategy Really Works

Book - 2013
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Baker & Taylor
A successful former CEO of Procter & Gamble and a Dean of the Rotman School of Management explain how companies must pinpoint business strategies to a few critically important choices, identifying common blunders while outlining simple exercises and questions that can guide day-to-day and long-term decisions. 100,000 first printing.

Perseus Publishing
Are you just playing—or playing to win?

Strategy is not complex. But it is hard. It’s hard because it forces people and organizations to make specific choices about their future—something that doesn’t happen in most companies.

Now two of today’s best-known business thinkers get to the heart of strategy—explaining what it’s for, how to think about it, why you need it, and how to get it done. And they use one of the most successful corporate turnarounds of the past century, which they achieved together, to prove their point.

A.G. Lafley, former CEO of Procter & Gamble, in close partnership with strategic adviser Roger Martin, doubled P&G’s sales, quadrupled its profits, and increased its market value by more than $100 billion in just ten years. Now, drawn from their years of experience at P&G and the Rotman School of Management, where Martin is dean, this book shows how leaders in organizations of all sizes can guide everyday actions with larger strategic goals built around the clear, essential elements that determine business success—where to play and how to win.

The result is a playbook for winning. Lafley and Martin have created a set of five essential strategic choices that, when addressed in an integrated way, will move you ahead of your competitors. They are:

• What is our winning aspiration?
• Where will we play?
• How will we win?
• What capabilities must we have in place to win?
• What management systems are required to support our choices?

The stories of how P&G repeatedly won by applying this method to iconic brands such as Olay, Bounty, Gillette, Swiffer, and Febreze clearly illustrate how deciding on a strategic approach—and then making the right choices to support it—makes the difference between just playing the game and actually winning.

This is A.G. Lafley’s guidebook. Shouldn’t it be yours as well?

Winning CEO A.G. Lafley is now back at the helm of consumer goods giant Procter & Gamble. If you want to know the strategy he’ll use to restore P&G to its former dominance?read this book.

Playing to Win, a noted Wall Street Journal and Washington Post bestseller, outlines the strategic approach Lafley, in close partnership with strategic adviser Roger Martin, used to double P&G’s sales, quadruple its profits, and increase its market value by more than $100 billion when Lafley was first CEO (he led the company from 2000 to 2009). The book shows leaders in any type of organization how to guide everyday actions with larger strategic goals built around the clear, essential elements that determine business success?where to play and how to win.

Lafley and Martin have created a set of five essential strategic choices that, when addressed in an integrated way, will move you ahead of your competitors. They are: (1) What is our winning aspiration? (2) Where will we play? (3) How will we win? (4) What capabilities must we have in place to win? and (5) What management systems are required to support our choices? The result is a playbook for winning.

The stories of how P&G repeatedly won by applying this method to iconic brands such as Olay, Bounty, Gillette, Swiffer, and Febreze clearly illustrate how deciding on a strategic approach?and then making the right choices to support it?makes the difference between just playing the game and actually winning.

Playing to Win outlines a proven method that has worked for some of today’s most celebrated brands and products. Let this book serve as your new guide to winning, as well.


Book News
Defining strategy as making specific choices to win in the marketplace, Lafley (former CEO, Procter & Gamble) and strategy adviser Martin (dean, U. of Toronto School of Management) use the P&G brand to illustrate how their strategy concepts and tools dramatically increased its market value. They include winning do and don't tips, and details on P&G's strategic choices and their results. Annotation ©2013 Book News, Inc., Portland, OR (booknews.com)

Baker
& Taylor

Explains how companies must pinpoint business strategies to a few critically important choices, identifying common blunders while outlining simple exercises and questions that can guide day-to-day and long-term decisions.

Publisher: Boston, Mass. : Harvard Business Review Press, c2013.
ISBN: 9781422187395
142218739X
Characteristics: 260 p. : ill. ; 24cm.
Additional Contributors: Martin, Roger L.

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ReidCooper
May 20, 2015

Well written with strong, real world examples. Parts of this book have been adapted into (or adapted from) articles writen for the Harvard Business Review. Really hope Roger Martin will follow this book up with a parallel version applying his approach to strategy to government and non-profit work.

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